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Actionable Marketing Podcast

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Jul 28, 2020

How can you make remote work actually work? The right technology stack and the right processes to work from home on a distributed team.

Today’s guest is Lars Helgeson from GreenRope. Based on Lars’ two decades of 100% remote work experience, he offers simple and practical advice to pair technology with  processes that establish a solid, remote-working foundation.

 

Some of the highlights of the show include:

  • GreenRope: CRM/marketing automation software in single, unified platform
  • Simplify Complexity: Successfully scale company by shifting toward remote work
  • Advantages: Freedom and flexibility to work when and where you want
  • Disadvantages: Not ideal for those needing space, structure, and office/cubicle
  • Remote Work Necessities: Internet connection and quiet workspace
  • Focus: What do you need to get work done? Requirements and right tools
  • Data: How to create and distribute it to hold people accountable?
  • Processes: Manage, control, understand, and document how people do things
  • Structure: People need to have structure and know what they’re working toward
  • Key to Success: Solid CRM that has all data fully integrated, built into platform
  • Work-from-Home Policies: Mistakes made due to lack of structure and planning

 

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